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PPC stands for Pay-Per-Click, one of the most well-known digital marketing tools in which advertisers pay a fee each time one of their ads are clicked. If you are a pizza restaurant owner, and people search “Pizza” or “Order Pizza” on Google, they will get to see your store information first. Again, you are only paying for the ads that are actually clicked by potential pizza lovers. The cost of each click vary by each industry.

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Process of PPC Marketing

Panta Digital Marketing - Process of Comprehensive Digital Marketing Service

Reason 1

Pay Less

Running your own ads may look easy but quality score matters. We create ads to have a high quality score, which means you pay less!

Reason 2


Having the right keywords is important but excluding negative keywords is just as importnat. You want to narrow down your audience so your ads can be shown to the target audience.

Reason 3

Professional Copywriting

With our professional copywriting skills, we'll make sure the audience is clicking your ads, achieving a high CTR. The higher the CTR, the better the quality score!

Reason 4

A/B Testing

After you launch the campaign, it's important to monitor and update the campaign every day to improve its performance. We'll manage everything for you.

Let's Move On

The first step we need to take is for us to understand your needs, So give us a way to reach out to you or find out your own marketing budget by using our Free Marketing Budget Calculator.