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What Is a Chatbot?   A chatbot – also known as a “conversational agent” – is an artificial intelligence (AI) software that simulates a conversation or interaction with a human. [...]

What is CRM?   Customer Relationship Management (CRM) is as the name says, a system to manage relationships with customers. Customers can refer to past, current and potential. A CRM is a [...]

  What is Marketing Automation?   Marketing automation has seen a rapid increase in value and use for many businesses. Simply put, marketing automation is about using software tools to [...]

  Whether you are a social media user or not, you have probably heard of the online app, Instagram. Instagram has taken the digital world by storm and there are clear reasons why you need to [...]